Whether it’s for subtle self-expression or dramatic statement looks, Wella offers a complete collection of hair lightening products that will enable any type of blonde service your'e after. …

For controlled and reliable lightening up to 7 levels of lift. For all lightening techniques. For perfect lightening, even on pre-colored hair. Mix with Welloxon Perfect 6%, 9% or 12% or Color Touch …

Discover Wella Professionals Blondor Multiblonde Powder, for beautiful blonde results. Our hairdresser's favorite product and best seller within the House of Blondor. For controlled and reliable lightening with up to 7 levels of lift, even on pre-colored hair.

Wella Professionals’ revolutionary BlondorPlex formula features our Bond Builder Technology that provides up to 9 levels of lift and up to 97% less breakage* with easy preparation. BlondorPlex is great at lightening on and off the scalp and on pre-colored hair.

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Dealing with bleach damaged hair? Discover Wella’s guide to repairing stressed-out strands at home, featuring the best products for bleach damaged hair.

For controlled and reliable lightening up to 7 levels of lift. For all lightening techniques. For perfect lightening, even on pre-coloured hair. Contains anti-yellow molecules to help reduce orange/yellow undertones during lightening. Rebuilds the inside & replenishes the outside.

Perfect Blonde Toner Hair Dye Bleach Powder Lightener for Dark Hair Extra Strength Professional Formula (3 Packs of 1 Oz) – Made in Italy by Blond Forte (Blue Powder Lightener)