Broadly speaking, an app marketing strategy can be defined as a formalized set of actions to take to promote a mobile app, using a specific marketing channel(s). Any mobile app life cycle can be split ...

It’s been proven time and again, one of the very basic requirements for a mobile app marketing campaign to succeed is that it needs a decent plan. Regardless of a mobile app project size, to go into a ...

The strategic competition between the United States and the People’s Republic of China (PRC) emerged prominently during Donald Trump’s first administration. Policies such as tariffs and trade ...

The year 2025 brings new challenges and opportunities for marketers. Consumer sentiment remains cautious, with economic and political uncertainty still lingering. However, global consumer ...

It's not all RTS games, to be clear. If grand strategy is your thing, Europa Universalis 4 is 90% off ($5/£4/€5) and Victoria 3 is half price ($25/£21/€25). If you enjoy misery and don't ...

Abstract: To realize the multi-objective cooperative optimization control of vehicle lateral stability, roll safety and ride comfort, this paper proposes an integrated control strategy of active front ...

Set to take place from February 19-23 at Courtleigh Auditorium in New Kingston, Island Music Conference 2025 (IMC 2025), the third edition, promises a networking week of global music industry ...

Factbox-What Are Russia's Strategic Treaties With Iran, North Korea and China? (Reuters) - Russia signed a strategic partnership treaty with Iran on Friday that follows similar pacts with China ...

A well-drafted business plan would address various aspects pertaining to the business. In case the business plan is to be submitted to the bank or private equity firms, it is better to have the ...

How did Trump’s America First isolationism suddenly morph into an Americas First mergers and acquisition (M&A) strategy? Let’s be clear on who Trump is: The man does not come with a vision of ...