Friedland has worked in the toy industry as a marketer for decades, but he only began seriously playing with Lego in 2020. Sydney McKenna is a Kansas City-based micro-influencer who posts about ...

Copyright 2025 The Associated Press. All Rights Reserved. Startego Junior is displayed in the Jumbo Group booth at the Toy Fair, in New York’s Javits Center, Monday ...

Although the holidays might seem some ways away, Toy Fair 2025 gave us an early taste of the hottest toys and games we expect to see on every child’s wishlist. The biggest brands of the toy ...

Toy Fair 2025, the largest and most iconic toy trade show in the Western Hemisphere, kicked off its 119th event this past weekend in New York City. From March 1-4, tens of thousands of global play ...

“It’s something that makes me happy, like it’s a treat to myself,” the 24-year-old digital marketing consultant from the Philippines tells TIME of Pop Mart’s CryBaby toy—a plush ...

Toy makers with US manufacturing facilities are getting slammed with orders as the industry scrambles to negotiate a slew of stiff tariffs from the Trump administration, The Post has learned.

The Toy Book: What were some of MGA’s big wins last year? Isaac Larian: MGA’s Miniverse (which now has an impressive 64% market share in the mini category and growing); Bratz is continuing to grow and ...

The toy industry is gearing up for an exciting year, with innovative products set to hit shelves in 2025. From cutting-edge collectibles and interactive playsets to nostalgic throwbacks and ...

While the movie hits theaters on April 4, some of Mattel's Minecraft Movie toys are available to ship now. You can check out a list of the available figures and plushies below. At the moment ...

NY Toy Fair 2025 was the place to be this past weekend, especially if you’re the type to get excited over some awesome collectibles. Hasbro took the opportunity to unveil some new items ...

NASA's Artemis 2 crew is seeking an original idea for their zero-g indicator (ZGI), a stuffed toy or doll that will be suspended from a tether in their Orion spacecraft to signal when they enter ...

A toy panda that was stabbed by German soldiers in Sark in World War Two, will be part of an exhibition marking the 80th anniversary of the islands' liberation from occupation. Maisie Le Page has ...