Light beers such as Garage, Eight Elite and Real American are going after struggling giants such as Bud Light and Coors Light ...

Most Super Bowl viewers live nowhere near Shane Gillis, Post Malone and Peyton Manning. On Sunday February 9, the people who ...

On Sunday February 9, the people who help sell Bud Light hope they see the trio as just three more of their friends or neighbors. The popular beer, which has been a staple of Super Bowl ...

BUD LIGHT SALES STILL SUFFERING IN US A YEAR AFTER CONTROVERSY The beer brand stumbled into controversy in 2023 following a partnership with transgender influencer Dylan Mulvaney. The tag team ...

On April 1, 2023, controversial transgender activist Dylan Mulvaney took to Instagram to advertise Bud Light beer, as the brewer promoted its tie-in for the National Collegiate Athletics Association’s ...

But the spot also comes as Bud Light is still trying to engineer a comeback. While just a few years ago it was the undisputed best-selling beer brand in the country on draft and in stores ...

Anheuser-Busch's CEO is asking the company's distributors and partners to drop the term "domestic" and replace it with ...

In 2023, Bud Light had one of the worst years of its existence as it faced a massive boycott and lost its spot as the top-selling beer brand in America. The controversy surrounding Bud Light ...

Since Frericks couldn’t legally buy or drink the beer, he did the next best thing. He bought Bud Light neon signs, bottle openers, and commemorative steins on eBay and asked his local store for ...

the damage to Bud Light is still taking its toll as “they continue to shed customers,” Frericks said. The beer brand stumbled into controversy in 2023 following a partnership with transgender ...

9 on Fox. The Super Bowl regular plans to run sports for five different beer brands during this year’s Big Game, including Michelob Ultra, Busch Light, Budweiser, Bud Light and Stella Artois.