Introduction to Mail Marketing Mail marketing remains one of the most effective digital marketing strategies, offering ...

E-mail marketing is more than a strategy, it is a growth engine. If you are ready to keep your current clients engaged, ...

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A marketing effort that uses a mail service to deliver a promotional printed piece to your target audience Direct mail encompasses a wide variety of marketing materials, including brochures ...

Senior marketers say audience targeting is both the top benefit of direct mail marketing and the top challenge they face with the channel, according to recent research from SeQuel Response. The 2024 ...

TIP: You may also consider advertising in specialist publications. Homes in good rambling country might attract walking enthusiasts so an advertisement in a country or walkers magazine might pay off.

Don’t underestimate the power of having a physical letter or flier in your hand, says Nicola Davis of Indicia Worldwide. Direct mail is especially effective in the face of digital fatigue – and can ...

Digital advertising revenues were up 5% to £174m, offsetting a 2% drop in print ad revenues to £106m. Ad prices for the Mail and The i Paper were down because of their circulation drops but ...

There are many forms of digital marketing and today we see how social media-based marketing almost dominates everything. However, this type of marketing cannot completely replace other types of ...