If you have a website that gets a good deal of traffic but generates no money, placing ads on your site may be the key to success. Selling advertising space on your website can be a great way to make ...

Google has announced a Page Annotations feature in the Google app for iOS. But we hope it doesn't come to Android.

One was the assumption that an ad being served to a website counted as an "impression" whether or not anyone clicked on it or even saw it. This metric was "pretty meaningless", Mr Knoll admits ...

Digital marketers may be missing opportunities by focusing ad campaign spending solely on premium short-tail websites: Average click-through rates (CTRs) for ads placed on long-tail websites are 24% ...

A federal judge will hear arguments on whether Google's advertising tech constitutes a monopoly as closing arguments begin ...

Google has been accused of quietly placing search ads on non-Google websites, posing a potential risk to brand safety. Scores of media buyers, under the assumption that their campaigns were ...