Upstox, an online stock-trading platform was a late entrant in this category and NEEDED TO DRIVE THE TWIN OBJECTIVES TO DRIVE AWARENESS AND GET MORE USERS TO ENGAGE WITH THE UPSTOX APP as the current ...

Upstox launched innovative investment features on Whatsapp to onboard new clients quickly. It now allows users to invest in IPOs through Whatsapp 24*7 with a 5-step method. At present, Upstox ...