What were the objectives for the creative work? Tui is a 4% ABV (alcohol by volume) beer that's been brewed in the North Island of New Zealand since 1889. But over the years it's been losing relevance ...

A lucky Red Sox fan scored $100,000 Kiwi money ($83,000 dollars) by catching a ball one-handed while at a cricket match according to Deadspin. A beer company by the name of Tui Beer held the ...