What Is the Most Popular Marvel Action Figure? Without a doubt, Spider-Man is the most popular Marvel superhero and also the biggest-selling action figure. There is a sense of relatability with ...

E ven before superhero movies dominated cinemas, characters like Spider-Man, Captain America, Batman, and even Wolverine were ...

which produces Marvel superhero action figures. In 2024, Mattel’s net sales were $5.4 billion, a 1% drop compared with the same period the year before. The company’s net income reached $542 ...