Steve Jobs takes center stage at WWDC 2011 to introduce Apple's new iCloud. Photo courtesy of Associated Press. Marketwatch, Moneyish and Barron's ...

Steve Jobs: Hi, I'm Steve Jobs ... Both the Apple III and the Lisa failed to become commercial hits. So in 1983, Jobs decided to recruit John Sculley, who was the CEO of Pepsi at the time ...

A version of the ad voiced by Steve Jobs himself went viral after Jobs ... He said Jobs thought it was a terrible idea for him to voice the commercial because people would think he was an egomaniac.

Andy Cunningham is Steve Jobs' former publicist and the author of "Get to Aha: Discover Your Positioning DNA and Dominate Your Competition." Here, she discusses Steve Jobs' "reality distortion ...