When Shai Gilgeous-Alexander took off his NBA jersey a couple months ago, it revealed he was wearing a sports bra. Or did it?

In fact, when Chloe Kelly ripped off her shirt in the Euro final last week, sales of her Nike sports bra went through the roof, with searches for ‘football sports bra’ increasing by over 1,590 ...

Here’s how it works. Finding the right sports bra can feel just as hard as trying to find the perfect pair of jeans. Every woman’s body is unique and with the variety of exercise intensities ...