The chain's Sushi Burrito—a massive maki wrapped with flexible nori and stuffed with poke, vegetables and rice—became a lunchtime phenomenon, causing the chain to take off quickly in New York ...

Customers could have the option to turn their poke burritos inside out (like California rolls) and have them coated in various toppings, such as crushed Cheetos, hot Cheetos, wasabi peas ...