Olaplex may be the first bond builder on the market, but it's no longer the only option — nowadays, there are many other bond builders to choose from, each with its own unique benefits.

So she was excited to try Olaplex, the TikTok-famous brand that says it can build chemical bonds to repair weakened hair. But within days of using Olaplex's Bond Smoother in January 2022 ...

Here are the best Olaplex alternatives, straight from the experts themselves. It’s a cliche to say that variety is the spice of life, but it’s also true. Whether that means experimenting with ...

Celebrity colourist and Olaplex Global Ambassador Tracey Cunningham is the genius behind Emma's fabulous auburn shade and "Mia Farrow-esque" cut. But Tracey isn't about keeping her magic to ...

But fans of Olaplex No.3 have spotted it still included in the ingredients list of the bestselling hair product, causing concern about the formula online. But should you ditch your favourite hair ...

With its stock down 27% over the past three months, it is easy to disregard Olaplex Holdings (NASDAQ:OLPX). It seems that the market might have completely ignored the positive aspects of the ...