Dr Pepper just passed Pepsi as the second biggest soda brand
After years of slowly gaining market share, Dr Pepper inched ahead of Pepsi as the number two soda brand in the country in ...
Marketing Dive10 年
Dr Pepper, Snickers? receipt-based promotion leads to targeted offer opportunities
Soft drink brand Dr Pepper and Mars? Snickers candy bars have teamed together to offer a receipt-based promotion in Walmart stores, enticing consumers to submit photos of their receipts for a chance ...