Hello Kitty, Kuromi, and more iconic Sanrio characters have had their original designs turned into Squishmallows, now available at Amazon.

Hello Kitty's Sanrio collaborates with Angel Heart for new anniversary watches inspired by iconic rivals My Melody and Kuromi ...

Meet the eight limited-edition L.O.L. Tots inspired by the most iconic Hello Kitty and Friends characters, including Hello ...

Skincare brand Missha will collaborate with Sanrio to release Pompompurin versions of its Vita-C facial masks and serum. These products will appear in places like drug stores and supermarkets from ...