The national champions are back and ready to defend their crown. Get ready for the upcoming Michigan Wolverines football season with brand new looks from the Back to Campus collection. The fresh ...

Baker, a mid-Michigan man, travels all over the country with his wife selling sports swag. Now, he’s set up shop closer to home with tents filled with Detroit Lions merchandise in Flushing and ...

If you're tired of the same old t-shirts and jerseys everyone else has, just around the corner on Woodward Avenue is Dez Delamar, a streetwear brand that uses art to make exclusive pieces.

The NFL plans for both outcomes so they’re ready regardless of who wins. What that inevitably means is a whole lot of merchandise that’s pre-printed and pre-made – but fans won’t ...

KALAMAZOO, MI — Looking for a way to show love for ... has partnered with clothing brand KIWICLO on a limited-edition, merchandise drop, featuring animated depictions of Detroit’s dynamic ...