Have you ever noticed thick strips of tape pressed across someone’s shoulder or running down their leg and wondered what it is for? Once reserved for elite athletes, muscle tape, also known as ...

But there is a simple, athlete-approved tool for reducing pain and increasing power that’s a little less, well… intense – and it’s essentially sticky tape. Say hello to kinesiology – or ...

Bridges Consumer Healthcare has acquired KT Tape to strengthen its portfolio of over-the-counter pain relief solutions and drive growth.