Take a long sip of cuteness with these deliciously adorable kawaii drink coloring pages. Print them for coloring fun!

Sanrio is a Japanese company that designs, produces and sells products and their licenses with a focus on "kawaii" aesthetics ...

In recent years, Japan's kawaii culture has exploded in popularity. WSJ's Eric Bellman speaks with author Manami Okazaki about how cuteness has gained a global fanbase.

Sanrio, the leading Japanese kawaii brand, launched its Valentine's Day 2025 collection for fans of Hello Kitty, Kuromi and ...

The complexity of “kawaii” may help explain Hello ... Forget the understated wabi-sabi aesthetic historically associated with Japan. A chameleon-like cat-girl who reflects unabashed kitsch ...

These adorable amphibians, native to Mexico, have become a beloved icon in the kawaii (Japanese for "cute") aesthetic, ...

Cuteness as a Japanese concept predates the modern use ... opened in August of 2024 with a mission to curate a store full of cute, aesthetic items and clothes. Their shop is filled with treasures ...

In Japan, ‘cute’ is a big deal. Their own word for it, kawaii (“ka-why-ee”), is more of an ethos than an adjective. Shops and billboards are filled with big-eyed fluffy figures.