Gourville, John. "The Curse of Innovation: A Theory of Why Innovative New Products Fail in the Marketplace." Harvard Business School Working Paper, No. 06-014, September 2005.

Christensen, C. M., Scott D. Anthony, and Erik A Roth. Seeing What's Next: Using the Theories of Innovation to Predict Industry Change. Boston: Harvard Business ...

Going by its very name, disruptive innovation creates new markets and value networks – eventually replacing the earlier ones. The western concept of disruptive innovation is all about the ...