The proportion of clicks on Google AdWords units originating from mobile phones increased significantly in the first quarter of 2017 (1Q17) compared with the first quarter of 2016, according to recent ...

The proportion of clicks on Google paid-search ads originating from smartphones increased significantly between the third quarter of 2016 and the third quarter of 2017, according to recent research ...

OpenAI has finally launched its first Google competitor, ChatGPT search. After releasing the prototype SearchGPT, the ChatGPT ...

A much-watched trial between Google and the Justice Department is pulling back the layers of the relationship between Google and Apple — and how it evolved over time. And we now know just how ...

Getting the most out of your advertising budget is an ongoing challenge, so marketers need to examine their specific goals when divvying up their budgets. While Google Paid Search tops overall return ...

The US Department of Justice (DOJ) is placing the billions that Google pays to Apple to appear as the default search engine on iPhones at the heart of its antitrust case. The landmark antitrust ...