Ocean Outdoor will continue to manage the content for London’s Piccadilly Lights well into the next decade. Under the terms of the extension of its digital out-of-home (DOOH) contract with owner ...
Ocean Outdoor was first awarded the Piccadilly Lights contract in July 2016 as part of a milestone upgrade, working with ...
Dr. Yogesh Lakhani, CMD, Bright Outdoor Limited shares his insights on what it takes to operate large DOOH screens, the cost that media owners incur to create a DOOH site and also seamlessly giving ...
The new version includes AI-powered discovery features designed to improve how screens are matched with demand partners.
Under the terms of the agreement, Ocean will continue to manage content for the world’s No 1 advertising DOOH screen well ...
MUMBAI: The digital out-of-home (DOOH) advertising landscape is about to experience a shake-up as Lemma, a pioneer in ...
At the end of last year, over one million spectators stopped by the front of Shinsegae Square, the large media facade at ...
By eliminating CMS costs, Lemma Phi lets screen owners, especially smaller operators, reinvest savings into crucial areas of ...
With programmatic advancements and an increasing focus on omnichannel campaigns, the digital out-of-home (DOOH) industry is ...
to bring programmatic DOOH advertising to helloo’s 15,000 digital screens in Brazil. The partnership will enable both domestic and global clients to connect with 325 million people per month across ...