When developing branded campaign tactics and visual assets, care must be taken to develop consistent and effective imagery that upholds the brand. Using primary and secondary fonts, colors, ...

If open windows are available, shoot near those. Contextual elements such as tools, machinery or accessories that relate to the topic are helpful in building a realistic image, even if they are in the ...

In Northwestern's branded templates, the largest layout breakpoint is 1440px wide (desktop). In Cascade CMS, dimension guidelines are usually provided for each image chooser and should be followed.