Barilla is looking to make your next plate of pasta a little more cheerful for the holiday season. On Tuesday, the pasta maker announced it's launching a brand-new pasta shape, Barilla Snowfall.

The gently bent, golden arms of elbow pasta that most would know for its inclusion in dishes like macaroni and cheese have a ...

We may receive a commission on purchases made from links. Barilla is a big-name brand of dried pasta in America. However, as tastes have changed and availability has expanded, other brands are ...

What's to be learned from the scandal, in which Barilla told a radio interviewer that he'd never include a "homosexual ... "Also, companies have more at stake as, increasingly, business models are ...

Barilla, a pasta producer, launched the Playlist Timer on Spotify in Italy to help ... In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing ...

Once an iconic brand, Barilla had lost its meaningfulness to consumers in recent years and was under the risk of going from top choice to mainstream commodity. In 2021, as part of the effort to the ...

Today, Barilla is renowned in Italy and around the world for the quality of its food products. With its brands – Barilla, Mulino Bianco, Pan di Stelle, Gran Cereale, Harrys, Pavesi, Wasa ...