Explore the history of BMWs iconic ad slogan, The Ultimate Driving Machine, and its impact on brand identity and sales.

“This interpretation has been commonplace for 90 years, so in the meantime it has acquired a certain justification”. BMW advert from 1929 BMW advert from 1942 The new design for 2020 sees the removal ...

BMW raises the bar on mobile via video, Google ad content German automaker BMW is raising the bar for mobile advertising among luxury marketers with its new campaign that comprises video content ...

BMW North America is guiding listeners of the Pandora mobile application to learn more about the i series with a takeover advertisement. The ad maintains the i3’s “Hello Future” theme and ...