Deshpandé, Rohit, Tarun Khanna, Namrata Arora, and Tanya Bijlani. "India's Amul: Keeping Up with the Times." Harvard Business School Case 516-116, May 2016. (Revised June 2017.) ...

This case study explains how Amul, a leading dairy cooperative in India, used face-to-face social engagement at a grassroots level to connect with women farmers. This case study tells the story of how ...

Goldberg, Ray A., Carin-Isabel Knoop, and Srinivas Sunder. "Amul and India's National Dairy Development Board." Harvard Business School Case 599-060, November 1998. (Revised December 1998.) ...

Amul's 75+ brands portfolio, with MILK at its core ... We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of ...