As flaws in programmatic advertising become more pronounced, agencies turn to supply-side platforms for more direct ...
Trusted by top global demand partners and publishers, AlgoriX delivers over 300 billion ad requests daily, reaching 1.4 ...
While curated PMPs and DSP direct deals are trending upward, Chen said, working with resellers is a bad long-term bet.
"This Adalytics report is shocking, but not surprising. Kargo has a different model to other SSPs. From day one, Kargo has prioritised curation, brand safety, and transparency by working directly with ...
The curation debate is missing a critical piece: standardized reporting. Without it, curation risks leaving publishers in the ...
today announced the expansion of its data solutions to leading supply-side platforms (SSPs), including Criteo’s Commerce Grid and Index Exchange, as well as curation platforms such as Google Ad ...